Sponsoring into Your Mlm

July 11, 2006 / by denkes6231

Sponsoring into your MLM.

As a member of a network marketing company, you are the owner of your own business, with all the responsibilities of a business owner.   Most companies make money through the efforts of their employees, and so does a network marketing company.   Most Network marketing companies make money by retailing a product or service and grow the business by sponsoring people that want their own company.    This can be extremely lucrative for the right person, and you should always be on the lookout for the right person.   Network Marketing or MLM, is capitalism at its best!   One of the best tutorials can be at: http://www.explorefreedom.com/nic     Once there, watch “brilliant compensation”.

How do you sponsor real people into your network marketing company?  Like a brick and mortar company, Advertise, Advertise, Advertise!   Do not chase people that are not interested in what you have to offer.  People hate to be sold, but they love to buy.    Interview those that come to you with interest in joining your business.   Remember, our business is the people sorting business, not the people chasing business.   Sort through your prospects and find the best!    

You must have the right attitude when interviewing your new prospects.  You are the CEO of your own company, convey it.    You must establish an interview time that will fit into your schedules.  Establish a time in which you will both be relaxed and comfortable, not rushed for time.  

You should give them an understanding of your company, and make sure they are interested, and not just curious.   Don’t waste your time on the curious, interview the serious.   When you hold the interview, establish an interview atmosphere.  Get to know them, ask them questions.   Make them convince you that they're someone you should be investing your time and effort into.   Make sure you can work together.   Remember, they may be someone you will have contact with for a long time.    Just because someone is "interested" doesn't mean they're a good prospect.   Remember this new business owner is someone you will have to train, coach & mentor.    When brick and mortar companies hire for key level positions, the don't just hire people who walk in the door and say they're "interested" in working there, or willing to listen to the offer the company has for them.   They interview many candidates in depth, to find the best among the qualified, the ones with a desire to succeed, the one with integrity.  And we should learn from their example.    In network marketing we must also look for people that can duplicate what we are doing.  This may be the most important attribute, because in network marketing we may build a large organization, and sell a lot of product, but if it is not duplicatable, it will eventually fail.    So, we need also to find the people that can duplicate our actions.  

I like to ask questions and invite my prospect to convince me why he (or she) would be someone I would want to work with. If they're not, I'm more than willing to disqualify them and move on to my next interview.    I like to start off with background questions to get a feel for who they are.  After I get to know them, I began digging for why they want a business at this time in their life, and what a successful business is going to do for them.   Make sure this business help them meet their goals and dreams.   

Find out what they do for a living?  How long have they’ve  been doing that? How they like it?   Are they good at it?  How they got their start?  What skills they need in that job to be successful?   What was their biggest challenge?  What they learned from their previous endeavor.  Do they consider themselves to be positive people?  Are they coachable? And, do they like helping people achieve?

You want to know if they are entrepreneurial.   Ask if they have ever owned their own business?   They will need many skills to run their own network marketing company, accounting, marketing, sales, shipping, training, recruiting.  Most  MLM companies start out as one or two person organizations.   In a small company, before employees are added,  the owners must do it all.   Is your prospect capable of running the show?

Find out the kind of income they are looking to generate?   Look for big thinkers.  Look for people that match their income goals.    Look beyond the money, find out what's making them investigate a business venture at this time in their life?   This can be very hard for some people to answer, but it's important.   You want to know what's driving them!

Ask the amount of time they will put into working their own business?  Their goals and the amount of time or effort they will apply should match.  If they’ve got big goals but can only put in 3 hours a week, then you have to seriously doubt their commitment level.    The whole idea is to uncover who it is you're really talking to.  Are they curious or serious?  Do they have goals and if so, how committed are they to reaching them? And, what's driving that commitment?

If your prospects are giving you canned answers, challenge them!   Let them know they’re giving you all the right answers but you’re not sensing a real commitment.  Ask them what you are overlooking?   Remember, they have to convince you that they're a good prospect for your team. We're not in the convincing business, we're in the interview and sorting business.

Learn to be a great listener and listen to what they're really saying, not just what their words say.   But most of all, have fun with it.   You should enjoy and have fun with your business.    Your priorities should be to

·         Have Fun,

·         Learn from the experience,

·         Find out if this is someone you can work with for life,  will you be able to help them achieve their goals, and finally,

·         WIN, you should both win from the experience.

And most of all, remember, what's driving them matters the most. Listen for that and ask questions to uncover it

 Denny Kessler

209-835-8452

denny@tracy-online.com

http://www.tracymarketing.com

http://www.tracy-online.com

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